Challenger Brand: Question of the Day

What Can We Do Now to Let Customers Know We Care?

Gumas Advertising Episode 1

In this episode of Challenger Brand: Question of the Day, we discuss the opportunities for Challenger Brands during the COVID-19 pandemic. We focus on a question from a marketing director in the financial industry, "What Can We Do Now to Let Customers Know We Care?" Gumas Advertising's CEO, John Gumas and President, Craig Alexander lead the discussion.

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